Home Design Trends Reflect The Changing Expectations
Paying attention to trends is critical to the business of home building. Competition in the industry is stiff, and how your homes look and live can be the make-or-break deciding factor for purchasers; buyers today are more interested in and more aware of trends than ever before.
The surveys revealed several key points: First-time buyers are better educated than ever, and there are many more of them; move-up buyers are trailing in both numbers and in their desire to buy as the low interest rates on their current mortgages make them more likely to remodel than to trade up again; and older buyers, many of whom are “retired” but still working, are looking for something quite different than the golf course communities of the past.
These buyers all have some things in common, though. Their home searches will almost always begin online. Before making a decision to purchase, they will check out home builder reviews. And they understand that new homes are often better-built homes, with more of the design features they are looking for.
And what are those features? Despite the adage that good design is timeless, the truth is design is all about trends. And home design trends reflect the changing expectations of how we want to live our lives.
How would this work for builders? Some have already started their own successful forays into providing experiences, housing their sales functions in their community centers and allowing home shoppers to check out the amenities and get a feel for the community’s vibe.